Frazir.com is a specialized boutique advisory firm focusing on the transformation of businesses by providing hands-on insights into exponential technologies and disruptive innovation. We equip our clients with the adequate mindset required to be the winners of the fourth industrial revolution. Taking our unique and tailor-made journey, we help leverage novel business models, with the ultimate aim of shifting the ecosystem from scarcity to abundance.
We offer tailor made solutions for business challenges requiring out-of-the-box thinking combined with deep industrial and academic insight.
Our work is grounded in a collaborative attitude that allows us to effectively integrate exponential mindset and in-detail analytics.
Bold thinking, holistic approach and business acumen are our guides when engaging with teams, creating visions and enabling them with execution and actions.
Being industry professionals, our job is hallmarked with applying the latest methodologies, which we combine according to the needs.

Rita KRISTÓFNÉ GUNGL, co-founder & CBDO. As a business development expert she gained 10+ years of experience in elaborating and implementing successful business models for SMEs. She focuses on supporting business processes of innovative enterprises and consulting startups in product development and international growth.
She holds an MSc in business administration, finance and accounting from the University of Pécs, a postgraduate diploma in business law, an SME-consultant diploma from the Case Western Reserve University and was Erasmus-scholar at the Jönköping International Business School.

Frazir

Péter KRISTÓF, co-founder & CEO. He is a seasoned advisor, lecturer, conference speaker and specialist in disruptive innovation, exponential technologies and industry4.0, having several transformation projects, a PhD and a Harvard degree under his belt. He is passionate about creating welfare and prosperity through science and technology. His current activities cover company and country wide innovation and transformation programs, startup mentoring and funding, team coaching and research on future technologies and business models. He is the founding CEO of frazir.com, a boutique advisory firm focusing on the transformation of businesses by providing hands-on insights into exponential technologies and disruptive innovation. Furthermore, he is an invited lecturer at the Corvinus University of Budapest and at the University of Pécs, a senior mentor at Hiventures (a 200 million USD venture capital fund), the president of Chief Information Officers’ Association in Hungary, and board member at the Hungarian Association for Innovation. He currently acts as a certified exponential organizations coach, trainer and ambassador at OpenExO, a global transformation ecosystem helping organizations, institutions and people to transform and unlock abundance, and a transformation advisor at Growth Institute, an online executive education agency. Furthermore, he holds the chief innovation officer position at YourAnastomosis, a startup making surgical education data-driven, and also works as digital transformation and innovation advisor to the president of the National Basketball Academy (Hungary). Additionally, he also acts as an advisor and evaluator at the European Innovation Council.